| Calculating cost and benefit to society
To understand this picture we, and/or the management team
at the social enterprises we fund, implement surveys at particular
points in time with individual target employees. The collected data
is then situated in a cost-benefit framework that accounts for societal
“costs” attributed to an employee before hire into the
social enterprise versus the societal “benefits” that
can be attributed after hire.
In the case examples below, detail is provided on the kind of quantifiable
data collected in the baseline and follows up questionnaires/interviews
that feed into the SROI calculations.
Case example one
Josh1 had lived most of his live in the inner
city, had a high school education, a criminal record and minimal
employment experience. Before he was hired at Inner City Renovation
(ICR) he was part of a community-based carpentry skill development
program that provided on the job training in housing renovation.
While part of this program, he was able to collect government income
assistance and family allowance benefits for himself, his wife and
six children. Neither Josh nor his wife had any other employment
related income. Based on his family make up, Josh and his family
received approximately $2100 per month - $25,200 annually - of government
income. This income was not taxable. After Josh was hired at ICR
his annual employment income replaced the majority of the government
income he and his family had been receiving but Josh was still eligible
for family allowance of approximately $800 per month based on his
family size and through declaring his paychecks. Josh’s gross
annual employment income was $20,230 from which he paid income tax
and contributions to Employment Insurance and Canada Pension Plan
totaling $4,235.
Based on the information above, Josh’s individual ‘before
and after’ or cost/benefit analysis looks like this:
$25,200 (annual government income assistance) – 0 (annual
income tax paid before hire) (Before Cost) + $4,235
(annual income tax and contributions to CPP and EI paid after hire)
– $9,600 (annual government income assistance after hire)
(After Benefit) = $19,835 (Net Change)
$19,835 represents the (monetized) value – or Change in Societal
Contribution - created by employing Josh, decreasing his need for
government income assistance by $15,600 or 62% and generating new
tax revenues of $4,235.
Case example two
Steven2 was twenty-one years old, unemployed, hadn’t
finished high school and living in a youth shelter in Toronto. Before
he was hired at Turn Around Couriers he had worked on and off at
odd jobs but had no steady employment record. Steven was surviving
on social assistance monthly payments of $520. The youth shelter
receives a $53 per diem rate, per youth, from the city for operations.
The average stay at a youth shelter over the course of a year is
4.5 months. Steven found out about the employment opportunity at
the bike courier company through a youth employment agency and ended
up working there for 3 months. An estimated annual average cost3
per youth who accesses employment and related services is $2,7266.
While employed at the bike courier company, Steven went back to
school and got his GED4 (General Education Development).
Over the course of 3 months Steven made $2,630 of employment income
and got off social assistance. He was able to save enough money
to get out of the shelter system and move in with some friends.
After deciding that bike couriering was not for him, Steven secured
a full time retail job paying minimum wage ($7.155) per
hour to pay his bills while he explored opportunities for a career
in the trades.
Based on the information above, Steven’s individual ‘before
and after’ or cost/benefit analysis looks like this:
7,261 (average annual shelter costs) + $2,726 (average cost per
youth for employment and related services) + $6,240 (annual basic
allowance - not including shelter allowance - through Ontario Works
program for single male) = $16,227 (Before Cost)
$16,227 ( annualized total of above societal costs) – 0 (annual
income tax paid before hire) + $1,2877 (income tax based
after hire) – 0 (government income after hire) (After
Benefit) = $17,514 (Net Change)
$17,514 represents the (monetized) value – or Change in Societal
Contribution - created by employing Steven, helping him save enough
money to leave the youth shelter system eliminating his need for
government income assistance by $6,240 or 100%, eliminating his
need for and use of youth employment service agencies and generating
new tax revenues of $1,287.
The case examples above represent two individuals’ change
or difference in need for government income and government funded
services after being hired into a social enterprise. Of course,
there is variance among individuals. For example in the sample of
10 former bike couriers employed at TurnAround Couriers in the first
two years, the individual change in societal contribution ranged
from 0 (at follow up, the youth was back in a youth shelter, using
youth employment service agencies, unemployed but not collecting
any government income) to $17,514. For explanatory purposes Steven’s
case was highlighted to illustrate how we accounted for his use
of shelter services, employment services and government income before
and after he was hired at TurnAround Couriers.
1Name has been changed
to protect individual identity.
2Name has been changed to protect individual identity.
3Representatives from the different social agencies where
TurnAround Couriers recruits from were asked to supply an average
cost per youth for supplying these services on an annual basis.
The numbers provided from 4 different agencies were averaged to
come to a cost of $2,726 per youth served. This is a conservative
estimate because it does not include weekly youth stipends that
many agencies supply when youth are enrolled in an employment related
training program.
4The General Educational Development (GED) is an international
high school equivalency testing program for adults.
5$7.15 per hour as the general minimum wage rate in Ontario
as of February 1, 2004.
6137 days (4.5 months) X $53.00 = $7,261
7Annual income tax was accounted for from 3 months work
at TurnAround Couriers ($2,630) and 9 months working full time at
$7.15 per hour ($10,854)
Calculating total investment
So far, we have discussed how we come up with the ‘numerator’
in the SROI calculation. Now we will turn to discussing what makes
up the ‘denominator’ or Total Investment required to
generate that cost savings to society.
There are three main components to the denominator:
- Money secured through grant financing because of social
mission (if applicable);
- the operational loss (or minus operational profit) for
same fiscal period; plus
- any additional money secured and spent on social support
infrastructure for the target employee base (e.g. social
support worker, coaching, training, employee savings program)
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The reason we use these 3 financial components to make up the
‘total investment’ is because we think that they suitably
reflect the additional financing opportunity and social cost inherent
in this model.
In order to fully understand the business viability of the social
enterprise, it is particularly important to separate out a social
enterprise’s sales revenue from grants, government contracts
and/or subsidies to the social mission. That is why we account for
these separately in our SROI Reports.
There are many ways to look at and debate the methodology to capture
social costs. One of the biggest challenges with capturing these
costs is being careful not to capture them twice or ‘double
count’ which is particularly highlighted when trying to distinguish
direct and indirect social costs of the business. For example, as
in many businesses, social enterprise target employees often require
training on the job or in a more formal, technical setting. When
implementing training initiatives at social enterprises, this cost
is often higher than a similar business (without the social mission)
because of the extra time and/or extra supervision needed to roll
out the training. Another related and indirect social cost is then
incurred as a result of the management’s additional time and/or
supervision because of the nature and needs of the target employee
group.
Our solution to the challenge outlined above is to use the operating
loss/profit for the fiscal year as part of the total investment.
This number captures those social costs that are difficult to extrapolate.
These costs are most often captured in the social enterprise’s
management and training expenses on the income statement.
The other important investment piece inherent in this model relates
to the costs of Additional Social Support Infrastructure (SSI) provided
for the target employee group. These costs will vary depending on
a number of variables such as:
- target employee profile
- whether the social enterprise was launched independently
or as a division of an existing social service agency;
- age and stage of the social enterprise;
- availability of resources; and
- stated social mission intentions (e.g. job quality, training
provided, employee benefits)
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To summarize, SCP has accounted for social support infrastructure
costs in two ways. First, social support infrastructure costs that
are harder to distinguish such as management or supervisory time
spent with target employees are captured under payroll costs and
ultimately in any operational losses. Second, where additional SSI
needs are supplied by other sources, these costs are identified
separately and also counted as part of the Total Investment.
For example, half way through Inner City Renovations’ (ICR)
first year the need for responsive, social support for individual
target employees was identified and $8000 was spent on ensuring
access of all target employees to a trained social support worker.
In year two this support was maintained at a cost of $20,000. These
costs are easily quantified and clearly attributable to the social
mission and are therefore included in our investment calculations.
Likewise, ICR management has been working through how best to assist
target employees with financial management and savings and in 2006
established a company-based savings program in partnership with
a local community-based organization, SEED Winnipeg. The planning
costs for this program are captured in management salaries. Any
additional costs associated with this program and delivered by sources
other than ICR management will be accounted for under Additional
Social Support Infrastructure.
By way of contrast, TurnAround Courier’s first SROI report
accounted for no additional SSI costs. This is not to say that the
business incurred no such costs - the founding manager dedicates
countless hours to providing support and mentorship to his employees.
It is just that these costs are difficult to quantify and to attribute
directly to a social mission. Thus, these implicit costs are captured
in the Total Operating Profit (Loss) and ultimately reflected in
the Total Investment Required.
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